Paula Brennan Education
99. What Are You Saying With Your Pricing
12 May 2025
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Show Notes
Have you ever lowered your prices in an attempt to stay competitive?
 
While this may seem like the right move, it can actually be detrimental to your business. Too often, photographers undercharge due to fear or self-doubt, but this can damage your professional reputation.
 
In this episode, I dive into:

- Why charging too little can make your business seem unprofessional
 

- How underpricing impacts your brand image

- The common pitfalls of low pricing and how to avoid them

- How to confidently price your work to reflect its true value

Pricing is one of the most important decisions you'll make as a photographer, yet it's also the most challenging.  So if you've ever felt like you're not charging enough for your photography, or if you're worried about pricing yourself out of the market, this episode is for you. 

LINKS : 
 
Learn more about learning inside of Academy HERE 
 
Wanna get a one-on-one FREE strategy call with moi? Book HERE
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Hi, I'm Paula
I am a 24-year experienced professional photographer who transitioned from demanding weddings and portraits to a high-profit, easier-hours personal branding business model. I now shoot 3 full days per month, often earning $15k+ per day and no longer work on weekends. I can guide you to overcome overwhelm and achieve success in your business.
Hi, I'm Paula
I am a 24-year experienced professional photographer who transitioned from demanding weddings and portraits to a high-profit, easier-hours personal branding business model. I now shoot 3 full days per month, often earning $15k+ per day and no longer work on weekends. I can guide you to overcome overwhelm and achieve success in your business.
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