Or perhaps you feel like your folio just doesn't represent what you want to shoot.

We all know that starting out as a photographer in any genre, you need to have a folio to showcase your work.

And if you are wanting to start out in Personal Branding, or shift into personal branding this is no different.

It can be difficult to sell what you can't show, and it is easy to find yourself at a place where your folio feels confused and a bit all over the shop.

And we all know that starting out as a photographer, we say yes to any and all jobs.

This is great when you're starting to grow your skills and gain confidence. But there comes a time when you need to evaluate the market you want to represent.

And get really clear about the work you showcase to make sure it is a good reflection of what you want to - well ultimately sell right?

I wanted to help you avoid many of the mistakes.